Pori Moni inaugurates Bahroon’s new showroom at Jamuna Future Park

Fashion brand Bahroon has officially launched its second showroom at Jamuna Future Park in the capital, marking another milestone in its expansion journey.

The new outlet, located at Block A, Ground Floor (Shop No. GA-046), opened with a vibrant ceremony on Saturday (February 21).

The inauguration was graced by popular film actress Pori Moni, who formally opened the showroom by cutting the ribbon and touring the store’s collections.

Speaking at the event, Pori Moni said she was particularly impressed by the brand’s women’s footwear collection, describing it as “unique and authentic.” To celebrate the launch, the brand is offering a 15 per cent discount on all products for the first seven days.

Bahroon positions itself as a comprehensive women’s fashion brand, offering handmade shoes, imported bags, boutique apparel, accessories, and cosmetics under one roof. The company aims to provide a diverse and convenient shopping experience tailored to modern women.

Owner Mohammad Adil Khan said the brand received an encouraging response from customers after launching its first showroom at Pink City in Gulshan. “Building on that momentum, we are delighted to introduce our second outlet at Jamuna Future Park,” he said.

Managing Director Rajan Chowdhury added that the brand aspires to establish itself as a trusted name among women by delivering quality and trend-driven fashion products. He also oversees the overall management of the new outlet.

The showroom witnessed notable customer footfall from day one, reflecting strong interest among Dhaka’s fashion-conscious shoppers. With this expansion, Bahroon aims to further strengthen its presence in the city’s competitive lifestyle retail market.